External Stakeholder Advisory Board Meeting

External Stakeholder Advisory Board Meeting chaired by Prof. Dr. Gilman Senem GENÇTÜRK HIZAL, Dean of the Faculty of Communication at Başkent University, was held online on November 14, 2023, and recorded and archived with the approval of the participants.

Participants: Başkent Üniversitesi İletişim Fakültesi Dekanı Prof. Dr. Gilman Senem GENÇTÜRK HIZAL, Prof. Dr. Hanife Andaç DEMİRTAŞ MADRAN, Prof. Dr. Şebnem PALA GÜZEL, Prof. Dr. Yunus GÖKMEN, Dr.Öğr.Üyesi Banu ERŞANLI TAŞ, Dr.Öğr.Üyesi Ebru AKÇAY, Dr. Öğr. Üyesi Ahmet Şükrü KÜNÜÇEN, Dr. Öğr. Üyesi Deniz TANSEL İLİC, Dr. Öğr. Üyesi Selver DİKKOL AKÇAY, , Dr. Öğr. Üyesi Beste Nigar ERDEM, Öğr.Gör. Araş.Gör. Naz Önen GÜNDOĞDU, Semra AY, Araş.Gör. Naz ALMAÇ, Ozan AÇIKTAN (Yönetmen), Serap DURAK (PozitifPR Kurucusu ve Türkiye Halkla İlişkiler Derneği Yönetim Kurulu Üyesi), Volkan YEŞİLAY (Türksoy Kurumsal İletişim Uzmanı), Pelin AYTEMİZ KARSLI (Yaşar Üniversitesi İletişim Fakültesi Görsel İletişim Tasarımı Bölümü Öğretim Üyesi), Hüseyin Ali Alî TANGÜREK(Çalışma ve Sosyal Güvenlik Bakanlığı Proje Yönetim Birim Koordinatörü), Necdet KARA (Marka Konseyi Yönetim Kurulu Üyesi), Bora HIZAL (Ankara Reklamcılar Derneği Yönetim Kurulu Başkanı), Nurten ERDEM (TRT Eğitim ve Araştırma Dairesi Başkanlığında Araştırmacı), Aziz YAYLA (Ankara Reklamcılar Derneği Yönetim Kurulu Üyesi), Uğur

Result: As a result of the assessments and recommendations made by external stakeholders in the context of digitalization, within the scope of continuous improvement and development;

Emphasis on workshop activities in communication training to increase the level of application,
Implementing practices aimed at acquiring time management skills,
Developing multitasking skills through different applications,
Effective use of artificial intelligence applications in communication,
Understanding the importance of following current events/media using big data analysis,
Increasing multimedia and digital illustration applications,
Developing portfolio management,
Thoroughly understanding communication ethics,
Thoroughly understanding the knowledge-skill/skill-knowledge spiral,
Excellent use of Turkish and mastery of its phonetic structure,
Developing a perspective that ensures consistency in visuals,
Increasing projects that allow for self-discovery and creativity development,
Shortening the shelf life of diplomas in communication and increasing employees' awareness of lifelong learning,
The importance of participating in projects that allow them to discover themselves and develop their creativity,
Emphasis on internship programs,
Increasing applications that enable interaction, creativity, and originality,
Emphasizing the importance of gaining an interdisciplinary perspective,
Increasing applications aimed at developing rapid technology use,
The growing importance of the concept of sustainability,
Understanding the importance of establishing context. It has been assessed that it would be appropriate to develop and update education programs and their implementation in relation to these issues.